Leather Chair
ARC Studio is a premium furniture brand concept that focuses on craftsmanship, form, and timeless design. We developed a visual and digital strategy to match — bringing intentional branding and ecommerce UX together to elevate the product story. From art direction to backend systems, every decision was made to support both beauty and scalability.
Date
October 2024
Role
Art Direction, Web Design, Production
[ View Website ]
The Galleries
A CURATED VISUAL SHOWCASE THAT HIGHLIGHTS THE MATERIAL, SILHOUETTE, AND DETAIL OF ARC’S SIGNATURE PIECES.
The Direction
OUR CREATIVE DIRECTION FOCUSED ON CLARITY, WARMTH, AND STILLNESS — ALLOWING THE PRODUCT’S FORM AND FUNCTION TO SPEAK FOR ITSELF.